Three Secrets to Online Marketing That Will Boost Your Sales

At last count there were over 1.7 billion people using the internet. If online marketing is not a part of your overall marketing strategy then you are essentially forfeiting millions of dollars in potential income. Not only is online marketing a low cost marketing solution, you also have access to a wider range of people than you otherwise would without the internet. And a wider prospect base means more chances to sell your product or business opportunity.

 

To help you take full advantage of this fantastic avenue of business promotion, I’m going to share with you three secrets to online marketing that will boost your sales and conversions.

 

Raise Your Online Profile

 

Online marketing is like panning for gold. You have to sift through a lot of sand to find those valuable golden nuggets. Out of X many contacts, you’ll get Y number responses and out of those responses you’ll actually get Z conversions. Therefore, it goes without saying that in order to increase your sales and conversions, you need to increase the number of contacts you make.

 

Luckily, when it comes to marketing online, you have numerous ways to do that. You can create an account on Twitter and start talking to people. You can attract prospects with a niche blog. Article marketing is also a great way to gain exposure for your business. Anything that gets your name in front of as many prospects as possible will increase your odds of making the sale.

 

Follow Up

 

A place where many people often fail in their online marketing strategy is in the follow up. As in the only time they follow up is at the point of initial contact when the prospect asks for information. Afterwards, each prospect that says ‘no’ gets filed into the never-contact-ever-again bin.

 

 

You are doing your business a huge disservice if you are doing that. People’s circumstances change all the time. What may be a ‘no’ now could turn into a ‘yes’ down the road. Part of your online marketing strategy should be checking in with prospects, that initially declined, every three to six months or so. You may be surprised at how many people change their mind.

 

Focus on Your Prospect

 

There is only one thing your prospect cares most about in this world and that is their selves. This natural tendency to be self-concerned is well documented by psychologists. But don’t take their word for it. Go to any life streaming site, like Twitter, and you will see that majority of people talk about what is going on with them in their world.

 

What does this mean for your online marketing? All of your marketing material should focus on showing your prospect how the product or business opportunity fits their needs. For example, with my online shopping portal business I show prospects how shopping online cuts down on impulse purchases which mean more money in their pocket. They are more likely to use my site because they see how doing so directly benefits them.

 

These are only a few of the secrets to online marketing that will get your business on the right road to increased sales and conversions. To learn about other effective tactics I use to generate buzz about my business and convert prospects visit

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Writing Hubs: So I'll say this again the top three things you need to have on a hub. No some much on the hubs alone, but also outside of hubpages.

--Links: no links people won't find it or won't try to find it. You need link to encourage traffic to move between your hubs, or to your hubs as the case may be.  When you are creating links you will need to think of places that you can link to your work from outside to increase traffic.

Some of these sites are social networking sites, such as Stumble upon, Digg Facebook, and many others.  Also use smaller sites such as She Told Me, or Redgage to get some traffic to your work.  It is important to add links.  It is also important to be active on these sites to maximizethe traffic and money benefit you get from them.  Also, use the power of the article directories since many of these links are do-follow, but do not spam these sites.

--Interactivity: As in people comment you comment back. You go to others hubs and comment there, you write your heart out. Add pols and links, and some good keywords, and answer any questions, and comment back on their hubs that you've answered them. The most important is to be interactive on your own hubs.

Making money happens indirectly with interactivity your hubs will get indexed by Google a lot faster since your name will be found on other sites, and that means your profile will be found easily.  Again this is a slow method to making money but it is important in terms of visibility.

-- Time: traffic comes in time and with it so does your money. Allow this to happen, and understand one thing it is up to your to get the traffic, not hubpages, and the type of traffic matters. Keep writing, and never ever quit.

The more time you give your business, and the more you actually work at improving your links and your interacting without spamming the community the better your hubs will do over time.  It is important to provide quality hubs to your readers, and they are your future traffic.

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Getting ranked really boils down to three things:

1. Good Content

2. Backlinks

3. Social Media

Good Content

As far as word count the new norm is 500 words or more. Google looks for subject indicators in the title, url string, and first paragraph.

Time spent on page is also a contributing factor in their evaluation, so "good content" means engaging for your readers.

Keywords: We haven't seen any change in where keywords are most effective, e.g., title, url code, and 1 to 2 percent density throughout the article.

Backlinks

The Panda and Penguin updates have thrown the traditional backlink methodologies scrambling for new ways of securing good backlinks.

For years and years the old traditional backlink farms were quite effective. There were some popular ones like build my rank that are all gone now. Webmasters are now relying on long-tail keywords and higher quality backlinks to fill the void.

Guest posting is also back in style because it's a good way to get a high quality backlink from reputable sites.

Social Media

There are three top tiered social media sites that everyone is flocking to, they are:

1. Facebook

2. Twitter

3. Google +

You can throw in YouTube and Pinterest as other contenders, but the three mentioned above are the front runners at the moment.

Google likes the fact that other people like your site/page/post enough to mention it to others who in like kind do the same - it's called "viral."

It takes work, that's for sure so you better make sure you have something of value before you go through all the hoops of the ranking game.

The question you'll want to answer is, is it worth it? If this is a question in your mind then you will find "life without Google" interesting reading.

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Three Traffic Tactics that won't Cost You a Cent

Are you constantly banging your head in frustration on not receiving all the internet traffic you would like to get to your web site? Are you tormented from information overload listening to all the latest free website traffic tactics and not being able to understand any of it? Are you dejected of people trying day and night to harassing you to max out your credit card and get loans for Google clicks, and in the process loose your credit score? Are you stupefied by the way your website just dropped out of the Google search results? Or are you just too broke and all you have to rely on is getting some free website traffic tactics?

You can employ website traffic tactics without spending dime. However, knowing how is the real deal. Here's the score:

1. Link it

Of all the effective website traffic tactics that can get you best results, linking to and from other websites is the one of the most widely-used method. Just make sure that the Internet business you are exchanging links with is relatively if not utterly related to your own business. And of course, don't overkill as this might ban you from search engines.

2. Meet Meta Tags

Another way of to acquire your desired traffic for your website is through having your Meta tags contain usually used keywords that target your business. Meta tags help search engines in describing your web page. If you're quite adept with the HTML aspect of your web pages, manipulating your meta tags would be a breeze.

3. Keyword-rich AND sensible content

Writing or acquiring articles that provide solid information regarding your business is one of the best ways. Making use of free keyword suggestion tools such as Overture will help you on which keyword or phrases to work on to better lead more traffic to your website. Making these write-ups very readable and genuinely informative will make you many repeat visitors to subsequently become repeat clients.

Submitting these articles to various article directory listings will provide more visibility for your business as long as you keep your resource box in tact to create for yourself numerous back links.

These methods, if employed properly, will not only make your web site popular but will make you achieve your most desirable result - higher conversion rate.

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